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Communicating Clean | The Travel Industry Hub | Industry Survive and Revive Sessions

By The Travel Industry Hub, Industry Survive and Revive Sessions | blog, Press, Articles, Featured | 5 Jun 2020 |

Join Andrea Plawutsky and Richard Taylor as they discuss the importance of building confidence and trust with consumers in the travel industry during the COVID-19 pandemic.

Communication during times of crisis | The Travel Industry Hub | Industry Survive and Revive Sessions

By The Travel Industry Hub, Industry Survive and Revive Sessions | blog, Press, Articles | 7 Apr 2020 |

Andrea Plawutsky and Richard Taylor talk about what travel consumers want to know during the health crisis and how travel and tourism brands can respond and effectively communicate with consumers

Tap into local Chinese community to win tourism, marketers urged

By Abigail Dawson - Mumbrella | blog, Press, Articles | 13 Apr 2018 |

Australian businesses set their sights on Chinese tourists

By In the Black - CPA Australia | blog, Press, Articles | 1 Apr 2018 |

Monash University 'Beyond the City' Symposium

By Monash University | blog, Articles | 12 Feb 2018 |

This inaugural symposium is the centrepiece of this project with the principal aim to draw closer links between the tourism sector, government (Federal, State and Local), industry groups, research community, and key opinion leaders that have an interest in Chinese tourism inside and outside Australia.

What's Australia’s hidden treasure in its bid to attract more Chinese tourists? The Holiday Park sector

By Andrea Plawutsky | on LinkedIn | blog, Articles | 17 Nov 2017 |

I had a moment of clarity while attending the launch of the joint L.E.K. – ACBC report ‘The China Tourism Economy: Reaching Australia’s Potential’ recently. We’ve all heard the numbers. The Chinese inbound market is soon to be our largest, falling just behind New Zealand in total inbound numbers, at roughly 1.3 million, at the current time.

Businesses in Glen Innes urged to understand the Chinese market

By Steve Evans - Glenn Innes Examiner | blog, Articles | 20 Aug 2017 |

An expert in the Chinese market is to hold workshops in the town to explain just how much money there is to be earned – and how to get it.