In this episode, Andrea and Adrian also discuss:

• Andrea’s exciting and extensive career in the Tourism Industry

• What sparked Andrea’s love for China

• Changes in China over the last few decades

• How the lack of legacy systems allows for innovation and change

• How target markets in China differ to those in Australia

• Small changes business owners can make to enhance the Chinese visitors experience

• Why the number 8 is considered lucky in China

• Mobile payments and social media in China

• Essential review platforms to monitor if hosting Chinese guests

• The importance of shareable moments

• Managing guest expectations

• Using appropriate language translation tools

• The advertising power of reviews

• Why partnerships are essential to business growth

• The need to prioritise travel over everything else